3D Design
Dunkin' x LEGO
Choosing two brands, preferably two that are vastly different from one another. With the two, I had to design a space where people can walkthrough and experience what the collaboration would be like. The idea of a playful area where adults and kids alike would enjoy it was the challenge.
Museum Exhibit
With a fixed space, designing the space to help tell a story no matter which direction someone would walk through was a challenge. The theme could be of anything as long as it was specific enough. Even though it was a theoretical concept, my partner and I had to decide where it would be located and its physical collateral.
Packaging Redesign
After researching different products' packaging, I had to choose one that I believed could be better. Target audience, typography, and imagery were all things I looked for in the products. Once I chose it, researching its competitors and seeing the differences in their designs helped influence the new design. With all the information I gathered, I organized it in a booklet to help explain my design decisions.