Brand Design
Dunkin' x LEGO
Choosing two brands, preferably two that are vastly different from one another. With the two, I had to design a space where people can walkthrough and experience what the collaboration would be like. The idea of a playful area where adults and kids alike would enjoy it was the challenge.
Fairytale Brownies
Whether it was editing pictures for social media, designing automated emails, making simple animations, or even working on print collateral for special events, at Fairytale Brownies I worked on all aspects. Adding a touch of "magic" every place possible.
Packaging Redesign
After researching different products' packaging, I had to choose one that I believed could be better. Target audience, typography, and imagery were all things I looked for in the products. Once I chose it, researching its competitors and seeing the differences in their designs helped influence the new design. With all the information I gathered, I organized it in a booklet to help explain my design decisions.
Senior Capstone
Expressing a social issue through visuals without being direct is a challenge in itself, but designing it in a fixed space was the goal. While also designing a book to match the exhibit with all of the research required for the exhibit, this project helped teach what designing a space is like. Setup, takedown, and the show were all elements that were important to experience than just the design itself.
Museum Exhibit
With a fixed space, designing the space to help tell a story no matter which direction someone would walk through was a challenge. The theme could be of anything as long as it was specific enough. Even though it was a theoretical concept, my partner and I had to decide where it would be located and its physical collateral.